A book review of Engage!: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New web.

A book review of Engage!: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New web. Right out of the gate I’m docking points off of my review score for this book for the excessively long and ridiculous title. Why anyone would give a book such a insanely long …

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